Search engine optimisation (SEO) is an essential component of digital marketing. It helps businesses to improve their online visibility and attract more potential customers to their website. However, SEO is a long-term strategy that requires consistent effort and time. That’s why it’s essential to have a comprehensive plan in place to achieve your SEO goals.
In this article, we will discuss a 90 day SEO plan that can help you to improve your website’s search engine rankings and drive more organic traffic. We will break down the plan into actionable steps and provide you with tips and tools to implement them effectively.
Setting up Your SEO Goals
To create an effective 90 day SEO plan, you need to define your SEO goals. What do you want to achieve through SEO? Do you want to increase website traffic, generate more leads, or boost sales? Once you have clear goals in mind, you can create a plan that aligns with them.
Conducting a Website Audit
Before you start optimising your website, it’s essential to conduct a thorough audit. The audit will help you identify any technical issues, such as broken links, slow loading speed, or crawl errors that may affect your search engine rankings. You can use tools like Google Search Console or SEMrush to conduct a website audit.
Keyword Research and Analysis
Keyword research is a crucial step in any SEO plan. It involves identifying the keywords and phrases that your potential customers are using to search for products or services like yours. You can use tools like Google Keyword Planner or Ahrefs to conduct keyword research and analysis.
On-page optimisation involves optimising your website’s content and structure to make it more search engine friendly. It includes optimising your titles, descriptions, headings, and content with relevant keywords, adding alt tags to images, and improving the website’s user experience.
Technical SEO involves optimising your website’s technical aspects to improve its search engine visibility. It includes fixing crawl errors, optimising your website’s structure, improving loading speed, and implementing schema markup.
Building High-Quality Backlinks
Backlinks are a crucial factor in SEO. They are links from other websites to your site and indicate to search engines that your website is trustworthy and authoritative. You can build high-quality backlinks by guest blogging, broken link building, or creating shareable content.
Content marketing involves creating high-quality content that attracts and engages your potential customers. It includes blog posts, infographics, videos, and social media content. By creating valuable content, you can drive more traffic to your website and improve your search engine rankings.
Tracking and Analysing Your Results
Tracking and analysing your SEO results is essential to measure the effectiveness of your 90 day SEO plan. You can use tools like Google Analytics or SEMrush to monitor your website’s traffic, keyword rankings, and backlink profile. By analysing your results, you can identify areas that need improvement and adjust your plan accordingly.
Q. Can I achieve significant results in 90 days with SEO?
A. SEO is a long-term strategy that requires consistent effort and time. While you can see some improvements in 90 days, it’s essential to keep in mind that significant results may take several months to a year to achieve.
Q. Is it necessary to hire an SEO expert to implement the 90 day SEO plan?
A. While it’s not necessary to hire an SEO expert, it can be helpful if you’re not familiar with SEO best practices. An SEO expert can help you to identify and fix technical issues, conduct keyword research, and implement optimisation strategies that can improve your search engine rankings.
Q. How often should I track and analyse my SEO results?
A. It’s recommended to track and analyse your SEO results at least once a month. By doing so, you can identify any changes in your website’s traffic, keyword rankings, or backlink profile and adjust your plan accordingly.
The 90 day SEO plan is a comprehensive strategy that can help businesses to improve their search engine visibility and attract more potential customers. By following the actionable steps outlined in this article, you can optimise your website, build high-quality backlinks, create valuable content, and track your results effectively. Remember, SEO is a long-term strategy, and it takes time and effort to achieve significant results. But with a well-planned 90 day SEO plan, you can start seeing improvements in your website’s search engine rankings and online visibility. Get in touch today to find out how I can help you with SEO.